Privacy policy
Who we are
Riptide makes immersive and interactive theatre, on city streets, on your phone and through your letterbox. When you book with us, join our list or take part in one of our experiences, we look after the personal information you give us. This page explains what we collect, why, who else handles it and what you can ask us to do with it.
Riptide Theatre Ltd ("Riptide", "we"), a company registered in England and Wales (number 12489037). Our address is Patrick Studios, St Mary's Lane, Leeds LS9 7EH. For anything about your data, email [email protected].
What we collect and why
| What | When | Why we use it | Legal basis | How long we keep it |
|---|---|---|---|---|
| Name, email address, what you bought | When you book anything, or buy a gift | To give you what you booked and contact you about it | Contract | 6 years (accounting records) |
| Card details | At checkout | Taken and stored by Stripe, our payment provider. We never see or keep your card number | Contract | Stripe's own policy |
| Gift recipient's name and email | If you buy a gift and ask us to email it | To send them their gift | Legitimate interests | As for your booking |
| Sign-in emails and access dates | Reset and Sonder | To sign you in and give you access to what you booked | Contract | While your access lasts, then 12 months |
| Questionnaire answers, phone number, age range, gender | Project Intimacy | To pair you with a partner and run your fortnight | Contract | 6 months after your run ends |
| Political views (optional question) | Project Intimacy questionnaire | To help with pairing, only if you choose to answer | Explicit consent | 6 months after your run ends |
| WhatsApp messages | During Project Intimacy | To run the experience and keep it safe | Contract | Deleted when your run ends |
| Email address | When you join our list | To send you news of new work | Consent | Until you unsubscribe |
| Your location | During the Sonder walk | To play each scene when you reach its spot. This happens on your phone and is never sent to us | Consent (you turn it on) | Not stored |
We don't sell your data, and we don't use it for advertising.
Project Intimacy
Project Intimacy asks personal questions, so here is exactly what happens to your answers.
- Your questionnaire goes into a Google Sheet that only the Riptide team can open. We use it to pair you with a partner, and for nothing else.
- Your partner never sees your questionnaire or your full name. Because the fortnight happens on WhatsApp, your partner will be able to see your phone number. That's why we ask you to anonymise your WhatsApp profile before you start. Everything else is yours to share or keep.
- Most of the longer, open questions are optional, including the one about political views. If you answer the political views question, you are giving us explicit consent to use that answer for pairing. You can withdraw that consent at any time by emailing us.
- We delete questionnaires six months after your run ends, and WhatsApp conversations when your run ends.
- The experience is for adults only (18+).
Who else handles your data
We use a small number of trusted services to run the website and our experiences. Each only gets what it needs to do its job.
| Service | What it does for us | Where |
|---|---|---|
| Stripe | Takes payments | UK, EU and US |
| Cloudflare | Hosts the website and stores Reset, Sonder and gift records | Worldwide |
| Resend | Sends booking, sign-in and gift emails | EU (Ireland) |
| Mailchimp | Sends our newsletter | US |
| Google Workspace | Our email, and the Project Intimacy questionnaire responses | UK, EU and US |
| Runs Project Intimacy conversations | Worldwide | |
| Vimeo | Plays Reset's videos | US |
| Google Fonts | Supplies the website's typefaces, which means your browser connects to Google | Worldwide |
Where a service stores data outside the UK, it does so under UK-approved safeguards, such as the UK's data adequacy rules or standard contractual clauses.
Cookies
We don't use advertising or tracking cookies. The site sets one cookie of its own, and only if you book Reset or Sonder: it keeps you signed in, and the site can't work without it. Stripe's checkout and Vimeo's player may set their own cookies when you use them, to prevent fraud and play video.
Your rights
You can ask us to:
- give you a copy of the personal data we hold about you
- correct anything that's wrong
- delete your data, unless we must keep it by law (payment records, for example)
- stop or limit how we use it, or object to our using it
- send your data to you or someone else in a usable format
- withdraw your consent, for the newsletter or the optional Project Intimacy question, at any time
Email [email protected] and we'll reply within one month. There's no charge.
Complaints
If you're unhappy with how we've handled your data, please tell us first so we can put it right.
Changes
If we change this policy, we'll post the new version here with the date it changed.
Last updated: 31 October 2026